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How to Drive Business Success with Customer Driven Planning

In today’s rapidly changing business landscape, customer satisfaction isn’t just a goal; it’s a necessity. Customers have more choices than ever before, and their preferences evolve constantly. To stay competitive and thrive, companies must adopt a customer-driven planning approach that places the customer at the center of every business decision.  It’s important to understand how …

Why is Design Thinking so important in Innovation?

 In today’s highly competitive and ever shifting market, companies are in a constant scramble to remain ahead of the curve and stay relevant. Those companies who thrive are often the ones that innovate. But innovation isn’t just about a sudden ‘eureka’ moment. It’s about a structured process and mindset, and at its core often lies …

Empathetic Leadership Is The Magic Ingredient In Corporate Innovation”

In today’s fast-paced and complex corporate landscape, leadership has undergone significant evolution. Moving beyond authoritative or transactional styles, contemporary leadership is marked by an emphasis on emotional intelligence, with empathy standing as a key pillar.  As a result, leaders need to understand why empathetic leadership is crucial for corporate innovation.   So, what is empathic …

Falling in Love with the Problem

Falling in Love with the Problem is such a critical step in not only Design Thinking but also in just solving REAL problems for REAL customers. The concept is basically that in order to fully be able to assess all the best solutions possible, we need to throw ourselves ‘into’ the problem in a way and …